TPI Connection Session: Direct Mail Evolution
In this session, our team walked through three proven ways to take your direct mail to the next level:
1. FastPass Automation
Learn how TPI’s proprietary FastPass system can reduce campaign proofing and production from days to minutes, giving you faster turn-times, fewer emails, and the flexibility to pull data later while keeping your drop date.
2. Flipbooks – Your Direct Mail Online
Discover how to extend the life and reach of your campaigns with interactive digital versions of your mailers. From videos and links to gamification, Flipbooks offer a cost-effective way to engage players online — build and launch in as little as one week.
3. VIP Direct Mail
See specialty finishes and high-impact formats designed to stand out in the mailbox. From raised UV and foil to custom boxes and zippered envelopes, our VIP team shares ideas to make your biggest campaigns — like New Year’s Eve — unforgettable.
Key Takeaways:
- Automate your direct mail for faster speed-to-market.
- Add digital touchpoints to engage players beyond the mailbox.
- Elevate special events with premium finishes and formats.
🎥 Watch the full webinar here: Three Ways to Evolve Your Direct Mail with TPI
If you’d like a customized consultation on any of these topics — whether it’s a FastPass review, Flipbook demo, or VIP campaign strategy — reach out to our team today.